The challenge of the sustainable economy in Brazil

Among the biggest global challenges we have sustainability as one of the key factors. Each country deals with this issue in different ways, but in international meetings to debate the issue, Brazil is always highlighted.

Our country's capacity to be a great environmental power is recognized worldwide. What we need now is to converge actions so that the sustainable economy is ever closer to the Brazilian reality. What does this mean? Read on and find out!

What is sustainable economy?

We can understand this term as a "model" of development and economic growth that prioritises sustainability, trying to preserve the use of natural resources and not harm the environment.

It is a fact that human activity harms nature in many ways. But what if we all tried to reduce and compensate for this damage? It is unsustainable to continue exploiting the planet as we have spent so many years doing. Seeking to maintain the ecosystem is to protect life on Earth for all beings, including us humans.

If before this was a concern for the future, it is worth saying that the future is already here and time is passing. The time to act cannot be postponed and the transformation depends on everyone's union: people, companies, governments, etc.

What initiatives are part of the sustainable economy?

Debates about sustainability in Brazil and in the world have been going on for many years. In addition to presenting problems, they help drive the search for solutions that can be put into practice. Learn about some of the main alternatives below.


The first step not to continue contributing to the unsustainable use of natural resources is to raise awareness. That is, to create awareness about this whole process, understanding that nature is not an inexhaustible source to be exploited and to start a more intelligent use of these resources.

Change of habits

Action usually comes as a step following awareness raising. From the moment we seek information about the problem, it is essential to start changing our habits to help build a more sustainable economy. What attitudes are part of this? We have some suggestions:

  • avoid wasting water and other resources;
  • separate the waste and invest in recycling;
  • try to reduce the emission of pollutant gases (by using the car less, for example);
  • reduce the consumption of meat and plastics on a daily basis;
  • investing in clean and renewable energy.


We can avoid even greater damage, but there is still the possibility of trying to compensate for what has already been damaged. Brazil has broken deforestation records recently, especially in the Amazon, where more than 10,000 kilometres of forest were destroyed in 2021.

This is information that goes totally against the idea of a sustainable economy. One of the ways of compensation is to plant trees, generating carbon credits and improving air quality. No doubt, this is a "gift" we can leave for the future!

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